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Red Brick Brewing Co. Rebrands Itself Atlanta Brewing Co.

Red Brick Brewing Co. Rebrands Itself Atlanta Brewing Co.

In honor of the brewery's 25th anniversary, Red Brick Brewing Co. is leaving behind its old moniker and rebranding itself as Atlanta Brewing Co. in honor of its home city.

The brewery's taproom is already open and stocked with the brewery's rebranded releases: such as the always popular Hoplanta, as well as Homestand Pilsner and Soul of the City American Pale Ale.

Also on the horizon is the brewery's release of Hartsfield IPA, which debuts this weekend and will be a year-round release that focuses on a different hop varietal every time.

The full release from Atlanta Brewing Co. is below.

We'd like to reintroduce you to the Atlanta Brewing Company! September marks our 25th anniversary and we're celebrating this milestone with a complete rebrand. With a renewed focus on innovation, quality and community engagement, there's no better time to be the Atlanta Brewing Co. And if you've not had our beers in years, you're in for a real treat! With 20+ beers on draft in the Taproom regularly, award-winning beers available at your favorite retailer, and special one-off batches worth lining up for, Atlanta Brewing Company is poised to be your connection for great beer in Atlanta for many years to come. 

Join us in the Taproom tonight (Friday, August 31st) for a special event unveiling the new branding and the release of a new IPA, Hartsfield. Hartsfield will be available year-round, but each batch will feature one unique hop from around the globe. Built around Citra, Mosaic, and a rotating international hop variety, the first iteration features Moutere from New Zealand, with notes of passion fruit, grapefruit and other tropical flavors. We'll have cans available for purchase, as well as a wide selection of new merchandise. For those Red Brick fans, we'll also have a small amount of of Red Brick merchandise discounted all weekend long.