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Saucy Brew Works and Cartridge Brewing Bolster Growth with New National Accounts Manager

Discover the strategic boost to Saucy Brew Works and Cartridge Brewing with Mark Beaver's appointment as National Accounts Manager.
Saucy Brew Works and Cartridge Brewing Bolster Growth with New National Accounts Manager

In a strategic move aimed at propelling their market expansion efforts, Saucy Brew Works and Cartridge Brewing proudly introduce their latest addition, Mark Beaver, as the National Accounts Manager. With a remarkable history of accomplishments in sales leadership and national account management, Beaver's appointment marks a significant milestone in their pursuit of accelerated growth and increased market presence.

Mark Beaver's career journey, spanning roles in sales, data management, and leadership, is a testament to his adaptability, leadership skills, and expertise. His most recent position as Sr. National Accounts at JuneShine Hard Kombucha and Canned Cocktails saw him overseeing the Midwest/Texas regions and maintaining a dynamic relationship with Kroger on a national scale.

Before this, Beaver played a pivotal role at BrewDog Brewing Company from November 2017 to July 2021. In just three years, he demonstrated his exceptional capabilities by expanding BrewDog's chain accounts from a modest 500 in three states to an impressive 4,500 accounts across 30 states. During his tenure, Beaver also excelled in driving depletions from 15,000 CEs to a remarkable 350,000 CEs. His ability to build, nurture, and expand relationships with top retailers such as Kroger, Giant Eagle, Meijer, HEB, Total Wines, Top Golf, Pins Mechanical, Roosters, and Whole Foods, among others, underscores his dedication to growth and collaborative partnerships.

Beaver's role as a Regional Manager for New Customer Development at Signature Cabinetry Inc. further enriched his insights into customer relationships, distributor partnerships, and strategic planning. His analytical prowess, coupled with proficiency in syndicated data tools like IRI and Nielsen, positions him as an invaluable asset to Saucy Brew Works and Cartridge Brewing. His hands-on approach to program development, advertising support, and team coaching is anticipated to propel both breweries to new heights in their respective markets.

Brent Zimmerman, CEO of Saucy Brew Works and Cartridge Brewing said, “Mark’s holistic understanding of sales dynamics, paired with his demonstrated history of fostering growth and building strong retailer relationships aligns perfectly with our own vision. We’re thrilled to welcome him aboard and eager to see where his leadership takes us.”

Matt Shubeck, COO of Saucy Brew Works and Cartridge Brewing said “Saucy Brew Works’ management team is excited to welcome Mark onto the team with his expertise and track record of success. We see him being instrumental in our company’s next leg of growth.”

Eric Anderson, CBO of Saucy Brew Works and Cartridge Brewing said “Mark is a confident, straight-shooting, industry professional with a proven track record. I can’t wait to see where he takes Saucy!”

Mark Beaver assumes a pivotal role in overseeing Saucy Brew Works' and Cartridge Brewing's national accounts, harnessing his extensive industry connections and strategic acumen to enhance their market presence and expansion.

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