Tilray Honors Oktoberfest Tradition with Seasonal Craft Beer Collection
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Editorial Dept.
Tilray Beverages is embracing the season with a flavorful tribute to Oktoberfest, spotlighting a curated selection of craft brews from its renowned portfolio. Each beer blends time-honored German styles with local artistry, offering fans a unique way to celebrate fall traditions. From crisp amber lagers to festive ales, this lineup is crafted for every autumn moment—from backyard gatherings to brewery celebrations.
According to a press release from Tilray Beverages, this year’s fall seasonal lineup features:
- Atwater Brewery’s Bloktober Fest (ABV 6.1%): This German Style Marzen exhibits bready, nut-like characters with a clean, light sweetness brought to heel by a crisp hop finish.
- Blue Point Brewing Company’s Oktoberfest (ABV: 5.7%): Our seasonal Marzen style lager, Blue Point Oktoberfest is a rare example of the traditional German Oktoberfest style, particularly on the East coast where autumn seasonals are more common.
- Breckenridge Brewery’s Oktoberfest (ABV: 6%): An elegant German Amber Lager that’s true to style and exceptionally smooth. Bready, toasty aromas and flavors mingle with light malty sweetness, offering a soft mouthfeel and a touch of hops for a clean, dry finish.
- Terrapin Beer Company’s Oktoberfest (ABV 5.5%): This take on a classic Bavarian beer is brewed with 100% German malts and hops, this Marzen-style lager will have you singing “Ein Prosit” in no time.
- Widmer Brothers Brewing’s Okto Festive Ale (ABV 5.5%): A not-too-bitter, not-too-sweet brew that perfectly captured the arrival of Fall. Medium-bodied and deep in Amber color – the perfect bier for Autumn’s shorter and cooler days. This and all the legendary Widmer Brothers beers will be served up at the Widmer Brothers Oktoberfest celebration on September 27th. Plan your visit here.
As autumn settles in, Tilray’s Oktoberfest-inspired lineup offers more than just seasonal flavor—it’s a celebration of craft, culture, and connection. From backyard gatherings to brewery festivals, these brews are crafted to delight casual drinkers and seasoned connoisseurs alike. Explore the full collection, raise a stein, and toast to fall at Tilray.com and each brewery’s site—your perfect pour is waiting.
For more on Tilray Beverages and to explore each brand’s seasonal offerings, visit their websites and dive into a world of flavor, just in time for fall.
Features of Tilray’s Oktoberfest-inspired Craft Beer Lineup:
🍂 Seasonal Marzen & Festive Styles: Each beer honors traditional German brewing with a fall-ready twist
🍺 Diverse ABV Range: From 5.5% to 6.1%, offering options for casual sipping or bold flavor seekers
🏭 Crafted by Renowned Breweries: Includes Atwater Brewery, Blue Point, Breckenridge, Terrapin, and Widmer Brothers
🇩🇪 German Malts & Hops: Authentic ingredients used in select brews for true Bavarian character
🔥 Flavor Profiles: Expect bready, nutty, toasty, and lightly hopped finishes across the lineup
🎉 Brewery Celebrations: Widmer Brothers hosts a dedicated Oktoberfest event on September 27
🌳 Perfect for Fall Moments: Tailgating, fireside chats, leaf-peeping, and backyard gatherings
🍁 Limited-Time Availability: Seasonal release—only available during the fall months
👨🔬 Crafted with Local Creativity: Each beer adds a regional twist to classic Oktoberfest styles
About Tilray Brands
Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.
For more information, visit Tilray.com and follow @Tilray on all social platforms.
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