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Bitburger Premium Pilsner Kicks Off Football Excitement with Nationwide Selection Parties

Bitburger Premium Pilsner Kicks Off Football Excitement with Nationwide Selection Parties
Bitburger Selection Party | Photo Credit Noah Howells/PUNCH Media
Bitburger Selection Party | Photo Credit Noah Howells/PUNCH Media

Bitburger Premium Pilsner is uniting football fans with high-energy Selection Parties at leading bars and restaurants across the U.S. Guests can enjoy festive settings, Bit & Brat deals and giveaways as they cheer on upcoming tournament matchups. The celebrations showcase the brand’s heritage of bringing people together around exceptional beer and a shared love of the game.

According to a press release from Bitburger, the series of effervescent daytime BitburgerSelection Parties across the U.S. will be kicking off on December 5, 2025.

Bitburger has long been a symbol of togetherness, uniting generations, countries, and teams over a pint rooted in more than 200 years of German brewing tradition. This December 5th, that spirit comes alive as Bitburger transforms top bars and restaurants in Miami (FL), NewBrunswick (NJ), Newark (NJ), and Philadelphia (PA) into lively hubs of international camaraderie. Fans can break out their chants, trade predictions, and revel in the charged atmosphere, all while feasting on Bit & Brat specials – a Bitburger Premium Pilsner paired with a Bratwurst sandwich – available at each Selection Party.

Bitburger Selection Party attendees can also expect giveaways and other fun surprises and delights at each participating location:  

• Brauhaus Schmitz 11:30am – 2pm (718 South St, Philadelphia, PA 19147)

• Fritz & Franz Bierhaus 11am – 2pm  (60 Merrick Way, Coral Gables, FL 33134)

• Redd’s Biergarten Restaurant Newark 11am – 3pm (317 Washington Ave, Carlstadt, NJ 07072)

• Redd’s Restaurant New Brunswick 11am – 3pm (317 Washington Ave, Carlstadt, NJ 07072)

Bitburger’s Selection Parties offer a welcoming space for fans to celebrate the matchups that will define next summer’s tournament — all while sharing the flavors, traditions, and communal energy that make global football culture so unforgettable.


About Bitburger Brewery

Bitburger is one of the most important privately owned breweries in Germany. The company’s success over the past 207 years has been the result of its uncompromising commitment to highest quality, courage for technical innovations, and dedicated employees. Furthermore, as a family-owned company in the seventh generation, Bitburger has always been very active in its home region. It goes without saying that a careful use of natural resources as well as the protection of the environment and climate have always been taken for granted. “Bitte ein Bit!”


Follow Bitburger:

 www.bitburger.com  | Instagram: @bitburgerinternational | Facebook: @Bitburger.USA