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Surly and MLS Team Minnesota United Partner With Official Beer

Surly has become the latest brewery to partner with an MLS team for an official beer, with its Rising North Pale Ale. For more, see below:


SURLY BREWING & MINNESOTA UNITED ANNOUNCE PARTNERSHIP WITH OFFICIAL BEER 

MINNEAPOLIS, MN - Surly Brewing is pleased to announce Rising North Pale Ale, the official beer of Minnesota United.  "Honestly, we were just thrilled to have Major League Soccer in Minnesota," says Surly Brewing owner Omar Ansari. "Being able to partner with MNUFC on the official beer for the team and its fans is icing on the cake."

The beer started its life as United Crushers, a beer brewed for match days at TCF Bank Stadium, Surly’s Beer Hall, and some neighborhood soccer bars. The response from fans was overwhelmingly positive, and it was apparent that this easy-drinking pale ale was ready for the big time. Minnesota United agreed.

“Surly is a fantastic local brewery with a long track record of creativity and collaboration when it comes to beer making,” said MNUFC President Nick Rogers. “We’re proud that they’re honoring our arrival in MLS with Rising North and thrilled to be offering it at home matches throughout the season.”

Rising North reflects a team and brewery on the rise. The beer will be available on draft starting today, and then see widespread release in 4-packs of 16oz cans in June. 

RISING NORTH PALE ALE FAST FACTS:

  • American pale ale
  • 5.4% ABV
  • Highly aromatic from the multiple hop additions (pineapple, lemon, grapefruit, citrus)
  • Dry-hopped with Chinook, Eureka, and Mandarina Bavaria hops
  • Hazy-gold color with citrus notes
  • You can shout "Come on you Loons!" 26% louder with a Rising North in your hand. The science is clear
  • It's the official beer of our Major League Soccer team, Minnesota United.

 

About Surly Brewing Co.
You do enough settling. That’s part of life. You owe it to yourself to drink a beer that doesn’t settle.  Not settling drives Surly. It’s what drove us to convert a Brooklyn Center abrasives factory to a brewery in 2004. It’s what drove Surly’s owner, Omar Ansari, to go bar to bar, asking them to carry our beer. It’s what drove us to earn medals from the Great American Beer Festival and Best Brewery in America honors. It’s what drove us to change a Minnesota law that had been on the books since Prohibition. It’s what drove us to build a state-of-the-art destination brewery in the heart of the Twin Cities in 2014 featuring a massive beer hall, outdoor beer garden, event center and Brewer’s Table, an award-winning, world-class restaurant. And it’s what drives us today. Surly’s not for everyone. It’s for you. Don’t settle. Get Surly.

 

About Minnesota United

Minnesota United faces the Colorado Rapids on Sunday at TCF Bank Stadium, presented by the Minnesota Corn Growers’ Association. Kickoff is at 5:00 p.m. and single match tickets are still available. It’s not too late to join the Itasca Society. Fewer than 600 spots remain in this exclusive club as we rapidly approach the inaugural season limit of 11,842 members — one for every lake in Minnesota. A portion of all proceeds from these season tickets are donated to the Minnesota Department of Natural Resources’ Loon Monitoring program. Both season and single match tickets are available at MNUFC.COM or by calling 763.4SOCCER.

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