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The Beer Connoisseur Magazine & Online Welcomes Rupee Beer as the Publication's Newest Brewery Trade Member

Publication's audience to discover the "best beer for world food" through news coverage and judging panel's single-blind critical product reviews.
The Beer Connoisseur Magazine & Online Welcomes Rupee Beer as the Publication's Newest Brewery Trade Member

The Beer Connoisseur® magazine & online is excited to welcome Rupee Beer as the publication's newest Brewery Trade Member. Billed as the "best beer for world food," this easy-drinking premium lager is sure to slake your thirst whenever you drink it.

Rupee Beer, a pioneering beverage crafted by a world-renowned master beer brewer and an award-winning Indian chef, has emerged as a trailblazer in the creation of complex international Indian beverages, serving as the perfect pairing for Indian, spicy and robust world cuisine.

In a market largely dominated by limited Indian beer options for the past decade, Rupee is making significant waves, disrupting and innovating within the Indian restaurant segment. Slow brewed according to a traditional Indian recipe, Rupee boasts an all-natural composition that delivers an unforgettable smooth taste and finish.

One of the key differentiators of Rupee is its unique recipe, featuring lower carbonation levels compared to industry standards. This characteristic ensures that drinkers of Rupee experience a less fizzy sensation, enhancing their enjoyment while savoring their favorite Indian or spicy meal. Each batch of Rupee is meticulously brewed and fermented with top-quality rice, maize, malted barley, yeast and three types of hops, resulting in the distinctive crisp and herbal tasting notes that define the brand. The maturation process bestows Rupee with a full-bodied flavor while maintaining an exceptionally smooth profile when served ice cold.

With a rapidly growing fan base, Rupee is regarded as one of the fastest-growing ethnic beer brands, on a mission to introduce Indian beer to a broader global audience and champion diversity in craft brewing. Loyal drinkers are captivated by Rupee's easily drinkable taste and its ability to perfectly complement exotic flavors.

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