Lawson’s Finest Liquids Unveils Exciting 2024 Brand Calendar: Fresh Brews, Expanded Distribution, and Sustainable Achievements Take Center Stage

Lawson’s Finest Liquids, the renowned craft brewery and B Corp-certified industry leader, is thrilled to unveil its highly anticipated brand calendar for 2024. The award-winning brewery is set to make waves in the new year with a focus on enhancing accessibility, reimagining taproom favorites, and introducing groundbreaking innovations in packaging.

“Our growth in 2024 is inspired by a deep care for the quality of our beer, expanding on our super-star brews and sharing the impact we make on our community and environment with our fans,” said Lawson’s Finest CEO Adeline Druart.

Taproom Stars Hit the Shelves

In a move bound to delight craft beer enthusiasts across its expansive nine-state sales footprint, Lawson’s Finest will bring recent taproom favorites to a wider audience. The much-celebrated Beach Party IPA, Fest Bier Lager, and Super Lemonova Blonde Ale, initially introduced at the Waitsfield destination taproom in 2023, will now be available in convenient 4-packs of 16oz cans.

“Expanding the reach and availability of our taproom favorites is our way of telling Lawson’s fans, ‘we’re listening to you!’” said Lawson’s Finest Founding Brewer Sean Lawson. “We pay close attention to what flavors and styles our taproom guests respond to and what brightens their day. Feedback from our taproom fans remains the best source of consumer research.”

Beloved Brews Return Better Than Ever

Lawson’s Finest is set to enchant beer lovers once again in 2024 with the return of seasonal favorites like Fest Bier Lager, Nitro Stout, and more. Additionally, the year-round taproom darling, Hopcelot IPA, first brewed in 2014, will expand its distribution, reaching even more fans. The Phish-inspired Hopcelot IPA, a 2023 Top 100 Beers of the Year honoree, continues to captivate audiences with its unique blend of flavors.

Progressive Packaging Unveiled

Breaking new ground, Lawson’s Finest introduces a fresh packaging format for its Little Sip IPA, now available in a BIG 19.2 oz can. Joining the iconic Sip of Sunshine IPA, this innovative format ensures that every sip of the 6.2% ABV Little Sip delivers an extended, flavorful experience.

“We are continuing to tap into the fast-growing category of larger format cans for convenience,” said Druart. “With the success of Sip of Sunshine launching into 19.2s, and the alignment of this segment with our cold supply chain, we’re optimistic about the expanded packaging options for Little Sip.”

Deepening Distribution for Craft Beer Lovers

In 2024, Lawson’s Finest expands its reach, bringing brewery-fresh beers to a broader audience. Beach Party IPA, Hopcelot IPA, Juice Stand Blood Orange, Fest Bier Lager, and Super Lemonova will now be available throughout the brewery’s entire distribution footprint, spanning Vermont, Connecticut, Massachusetts, Maine, New Hampshire, New Jersey, New York, Pennsylvania, and Rhode Island.

Reflecting on a Successful 2023

In 2023, Lawson’s Finest achieved remarkable milestones, including over $2 million in donations to 300 nonprofit organizations through its Social Impact Program, the completion of a rooftop solar array at its taproom and brewery, and the coveted title of Brewery of the Year at the Brewbound awards. Welcoming new CEO Adeline Druart, the brewery proudly displayed its commitment to social and environmental impact with B Corp certification. Beach Party IPA became the first Lawson’s Finest beer to showcase the B Corp logo, a testament to the brewery's dedication to sustainability.

Plan Your Visit or Find Lawson’s Finest Near You

Experience the magic at Lawson’s Finest Liquids’ brewery, taproom, and retail store in Waitsfield, Vermont, or discover an expanded selection of Lawson’s Finest beers at your local craft beer retailer. Rest assured, Lawson’s Finest is committed to delivering a brewery-fresh experience – Cold Stored. Cold Shipped. Cold Shelved. - ensuring the freshness and quality of every beer.

For more information and updates, visit www.lawsonsfinest.com.