Trade Membership

Become a trade member and receive a world of coverage and exposure to our consumer, industry and media audience.


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With over 20,000 industry readers daily and 8 million total readers annually, The Beer Connoisseur® is one of the most trusted sources for beer information worldwide.

How It Works
The Beer Connoisseur receives hundreds of press releases each week from around the globe. And there are tens of thousands of beers, ciders, meads and seltzers to select from for our Official Review. With a limited editorial staff, the chances we can cover your company regularly is nearly impossible.

We have thus created our trade program to help you stand out among the crowd. The program provides you priority status year-round for coverage on the topics our readers desire most about you: News, Beer, Cider, Mead and Seltzer Reviews and Stories.

Beer Industry News
All of your press releases and news covered year-round.

How will they be published?
•  Website articles optimized for SEO (2.2MM page views annually)
•  Mondays - Industry News eNewsletters (55k readers)
•  Published to Twitter, Facebook, Instagram, LinkedIn, Pinterest (110k followers)

Coronado Brewing Co. Celebrates 24th Anniversary with Gentle Giant Hazy Triple IPA

The Official Review
Tier-1: Eight product submissions per year
Tier-2: Fifteen product submissions per year

Visit the submission page for complete program overview and to submit your beer & cider for review.

How will they be published?
•  Product page on website
•  Judge's Review on website
•  Brewer Q&A on website
•  Official Review eNewsletter (Fridays)
•  Featured Review eNewsletter (Thur & Sun)
•  Review published to all social media
•  Brewer Q&A published to all social media
•  Print Magazine Top 150 Beers Listing
•  4-page review for world-class beers

Southern Tier Brewing Co. Founder Phin DeMink Talks Swipe Light

Instagram Posts
Submit your Instagram posts using our webform. We'll re-post your content to our Instagram account @beerconnoisseurmag.

Submission form

Chink by Drekker Brewing

Editorial Features
Throughout the year we approach our trade members first for opportunities to be included in feature stories.

How will they be published?
•  Website articles on
•  Premium web magazine
•  Daily eNewsletters
•  Published to all social media

Urban Artificat Brewery
Urban Artifact Brewery Tour

Our Audience
There is no better way to be noticed by The Beer Connoisseur's audience than becoming a trade member. Our readers consist of a healthy mix of consumers wanting to learn about the beer industry and industry participants wanting to stay up to date on the latest news and trends from within the industry.

Who is our audience?
• Beer-Intrigued Consumers
• Beer Enthusiast Consumers
• Brewery Professionals
• Beverage Retailers
• Beverage Distributors
• Brewery Suppliers
• Media, Journalists & Social Influencers

Media Guide

Our Reach
The Beer Connoisseur's is read 8-million times annually across our publishing platforms. The breakdown looks like this:

Website Traffic 
2.2 million unique page views annually

Daily Editorial eNewsletters
55,000 subscribers
12,000 daily opens
3.6 million annual opens

Social Media - 2 Million Annual Reach
Twitter - 32,000 followers
Facebook - 49,000 followers
Instagram - 22,000 followers 
Pinterest -  5,500 views monthly

Annual Print Magazine
10,000 copies, 23,000 readers

That's All I Get?
We did the math on the value of the total annual editorial coverage for one of our trade members. The cost per thousand (CPM) calculated to be approximately $0.39 per thousand readers.

You can't find less expensive exposure anywhere, but we don't stop there. Additional membership benefits are listed below.

Directory Listing
Receive a robust "micro-site" in our online directory. Click here to see which other companies have joined our trade program.

For breweries and cideries, we have structured our beer review pages so that readers can are teased to your directory page to learn more about your company.

Our reviews populate on your page to make management of your submissions easy. Plus you can directly edit your page to keep it up to date.

Trade members also are listed in the annual print edition.

The Beer in Review
Our annual print edition awards the best beer and breweries of the year. It also provides an insider's look at the upcoming year's industry trends. This is our annual, coffee table-worthy edition that everyone gets their hands on.

Trade members receive the following exclusive opportunities:
• Business listing
• $250 discount on full page ads
• One copy included with membership

The Beer Connoisseur Issue 52 Front Cover and Brewer Q&A Interior Spread

Full Page Advertisement - Print Magazine

National, Tier-2 breweries receive a complimentary full page ad in the annual print magazine.

Regional, Tier-1 breweries may optionally join as a Tier-2 brewery to receive this benefit.

The Beer Connoisseur Magazine Full Page Adverisement

Employee Premium Subscriptions
Tier-1 memberships includes four (4) employee subscriptions to The Beer Connoisseur ($140.00 value).
Tier-2 memberships includes ten (10) employee subscriptions to The Beer Connoisseur ($350.00 value).

The Beer Connoisseur Mgazine with Mobile Device View

Trade Decal
Display your membership proudly!

Our subscribers are an enthusiastic and loyal fan base and take notice of your affiliation with The Beer Connoisseur.

2020 Trade Decal

Regional, Tier-1, $495 annual auto-renew
Your company sells in 12 or fewer U.S. states. Starts on date of purchase.}
8 product submissions annually.
Manage auto-renew in your online account.

National, Tier-2, $995 annual auto-renew
Your company sells regionally, nationally or internationally in more than 12 U.S. states. Starts on date of purchase.
15 product submissions annually.
Advertising included.
Manage auto-renew in your online account.

Customer acknowledges that he or she is pre-paying a service license for a Trade Member user role on this site for 12 months. Months are calculated as 30 days. In the event of cancelation, the license will remain active for the duration of the agreed-upon terms. No license refunds permitted. In the event the user's account is disabled by BC staff for misconduct, the customer will lose the license with no refund due.

Tier-1: single state distributon, Tier-2: multi-state distribution