Mother Earth Brew Co. in Vista, California and Nampa, Idaho has announced the newest beer in its Project X Series, a hazy IPA called Cognitive Aerobics. Full details on this brew are below.
Vista, CA & Nampa, ID – Mother Earth’s newest release marks the halfway point of its rotating Hazy IPA series for 2021 and this time comes in the form of a dazzling new label featuring the acrylic work of San Diego-based abstract artist, Michael Carini.
Decorated with wispy brushstrokes and a color palate straight out of an 80s aerobics VHS, the label is a brief introduction to the mind-blowing liquid underneath. Put plainly, it’ll give your cerebral cortex a proper workout. Coming in at 7.2% ABV and 28 IBUs, Cognitive Aerobics is loaded with aromas and flavors of tropical fruit, navel orange, lemon peel, and melon.
Director of Brewing Ops at Mother Earth, Chris Baker explains the formulation and brewing process:
"With a 50/50 mix of New Zealand and PNW hops, we were able to capture some of the fruitier and juicier qualities and integrate them with some of the well-known attributes of old school IPA hops, which tend to produce more citrus and dankness in the beer. The combination leads to a really even palate from front to back without any use of lactose to achieve body and palate fullness.” – Chris Baker
