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Short's Brewing Co. Expands Year-Round Distribution to Colorado

Short's Brewing Co. in Elk Rapids, Michigan has announced that it has expanded year-round distribution of its beers to the state of Colorado. More details from the brewery are below.


Elk Rapids, Mich. – Short’s Brewing Company of Bellaire and Elk Rapids, MI will begin distribution of their beer in Colorado beginning in January with Elite Brands of Colorado. Official launch events will take place throughout the expanded distribution area the week of January 27th. 

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Pontoon Brewing Partners with Sprayberry Bottle Shop on Trix Cereal and Skittles Beer

Pontoon Brewing Partners with Sprayberry Bottle Shop on Trix Cereal and Skittles Beer

Pontoon Brewing Partners with Sprayberry Bottle Shop on Trix Cereal and Skittles Beer

Pontoon Brewing in Sandy Springs, Georgia has announced the release of a new collaboration beer with local destination bottle shop Sprayberry Bottle Shop in Marietta, Georgia. The beer features the interesting ingredients of Trix cereal and Skittles candies. More details on the beer are below.


Sandy Springs, GA - Pontoon Brewing Company is no stranger to pushing the limits with their beers and Rainbow Smiggles takes it a step further. This Berliner Weisse is in collaboration with Sprayberry Bottle Shop, voted Georgia’s #1 Bottle Shop in Beer Guys Radio 2019 awards. For their third collaboration together, they aimed to create a radically awesome Berliner Weisse that’s like a cereal in beer form!

Rainbow Smiggles Berliner Weisse is a bold take on Pontoon Brewing’s classic sour recipe featuring Skittles, Trix Cereal, strawberries, pineapple, vanilla and lactose. The Skittles and Trix are brought to light with addition of strawberries to give it a fresh fruity taste as well as pineapples to brighten it with some acidity. The two fruits together give a striking similarity to the taste of skittles which further enhances the flavors. Not to mention, fans of the cartoon Rick and Morty will enjoy the label art Pontoon created for this beer! 

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Post Malone Stars in Two Bud Light Seltzer Super Bowl Commercials

Post Malone Stars in Two Bud Light Seltzer Super Bowl Commercials

Post Malone Stars in Two Bud Light Seltzer Super Bowl Commercials

Grammy-nominated musical artist Post Malone has signed on for two Bud Light Seltzer commercials during Super Bowl LIV. More details on the commercials are below.


NEW YORK, Jan. 29, 2020 -- Today, Bud Light unveiled “#PostyStore” and “#PostyBar”, two new spots featuring Bud Light Seltzer and Grammy-nominated Bud Light fan, Post Malone. Instead of a traditional launch, the brand is opening up their biggest marketing moment of the year to the fans. Bud Light made two funny ads featuring Post Malone and cannot decide which one to take to Super Bowl LIV as their official in-game commercial. Now the brand is looking to their fans to share their input and help determine which commercial will air in the big game.

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TINCUP Mountain Whiskey Announces TINCUP Rye

TINCUP Mountain Whiskey Announces TINCUP Rye

TINCUP Mountain Whiskey Announces TINCUP Rye

TINCUP Mountain Whiskey in Denver, Colorado has announced a new release: TINCUP Rye, which was distilled and aged for three years before being cut. The full release from the distillery is below.


DENVER, Colorado – TINCUP, the Mountain Whiskey, is proud to introduce TINCUP Rye, a bold and smooth straight rye whiskey inspired by the daring settlers of the American west and the partners with whom they clinked their cups. In celebration of the launch, the brand is putting a spotlight on notable adventure duos through the release of its new “Partner In Adventure” campaign, which brings to life true stories of adventure and the powerful bonds forged when people come together in its pursuit. TINCUP is encouraging consumers and their partners in adventure to share their stories for the chance to win an adventure exploring the Rocky Mountains and the rugged town of Tin Cup, Colorado.

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The Macallan Debuts Lunar New Year Limited Edition Gift Set

The Macallan Debuts Lunar New Year Limited Edition Gift Set

The Macallan Debuts Lunar New Year Limited Edition Gift Set

The Macallan Whiskey has announced the release of a limited-edition gift set in honor of Lunar New Year. More details on the release are below.


New York — The Macallan has revealed a stunning new limited-edition gift set for the Double Cask 12 Years Old to celebrate the forthcoming Lunar New Year. Now in its third year, the Year of the Rat package joins the annual series to commemorate the zodiac on the Chinese calendar.

Featuring two bottles of The Macallan Double Cask 12 Years Old, the Lunar New Year gift box and label showcase traditional knots with an artistic representation of the rat zodiac symbol. The center of the knot is accented with red and gold, traditional colors in Lunar New Year celebrations. A symbol of longevity and eternity, knots have a long history and symbolic meaning within Asian culture.

The Macallan Double Cask 12 Years Old limited edition Lunar New Year pack will be available to buy from selected retailers across the USA for a suggested retail price of $140.

Tasting Notes:

Color: Harvest sun
Nose: Creamy butterscotch, candied orange and vanilla custard
Palate: Honey, spices and citrus, balanced with raisins and caramel
Finish:  Oak lingers, warm, sweet and drying
ABV: 43%

For further information visit www.themacallan.com/en-us

About The Macallan

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Seattle Cider Co. Adds Grapefruit Hard Cider to Seasonal Lineup

Seattle Cider Co. Adds Grapefruit Hard Cider to Seasonal Lineup

Seattle Cider Co. Adds Grapefruit Hard Cider to Seasonal Lineup

Seattle Cider Co. has announced the release of Grapefruit Hard Cider into its seasonal lineup. More details from the cidery are below.


SEATTLE – Seattle Cider Company announces its launch of Grapefruit, a 6.5 percent ABV seasonal offering. The new flavor is an unapologetically juicy cider bursting with fresh grapefruit aroma. It’s slightly sweet with a subtle bite and a crisp, effervescent finish.

“Our cider team took our time getting the liquid just right,” said Scott Katsma, Director of Fermentation at Seattle Cider Company. “Ultimately, its everything we wanted in a grapefruit cider; we’re incredibly pleased with the result.”

Fermented on real grapefruit and white wine yeast, Seattle Cider Grapefruit comes in at 6.5 ABV and just 1.8 Brix. It’s a crisp, dry, and tart cider beautifully balanced with a touch of brown sugar.

Seattle Cider Grapefruit cans will be available in 16 oz. 4-packs. The Grapefruit seasonal cider is expected to hit shelves starting late January to mid-February everywhere Seattle Cider products are widely available. Additionally, Seattle Cider Grapefruit will also be available in 1/6- and 1/2-barrel kegs.

Seattle Cider Company is known for their uniquely dry, handcrafted ciders, made with real ingredients. Made with fresh pressed Washington apples, Seattle Cider offers award winning ciders that are naturally gluten free.

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Finnriver Cidery's Solstice Saffron Botanical Cider Returns

Finnriver Cidery's Solstice Saffron Botanical Cider Returns

Finnriver Cidery's Solstice Saffron Botanical Cider Returns

Finnriver Cidery has announced the return of Solstice Saffron Botanical Cider on a limited basis. More details on the release of this cider are below.


CHIMACUM, Wash. — Solstice Saffron Botanical Cider returns to Finnriver Cidery!

Finnriver is pleased to announce our new sourcing relationship with Portland-area saffron grower, Tanya Golden. Each year at the winter solstice, Finnriver begins the fermentation of our late winter botanical craft cider— Solstice Saffron. This bright seasonal release features organically grown apples infused with toasted fennel and organic anise pods and — new this year— saffron grown in Oregon. This lightly carbonated cider, one of five in Finnriver’s seasonal botanical series, is released in late winter and is generally available through March.

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2 Towns Ciderhouse Unveils Serious Scrump Seasonal Cider

2 Towns Ciderhouse Unveils Serious Scrump Seasonal Cider

2 Towns Ciderhouse Unveils Serious Scrump Seasonal Cider

2 Towns Ciderhouse in Corvallis, Oregon has announced the seasonal release of Serious Scrump, an Imperial version of England's classic "scrumpy" style. The release from the brewery is below.


CORVALLIS, Ore. – 2 Towns Ciderhouse has released the 2019 vintage of its much loved Imperial Seasonal… SERIOUS SCRUMP! In quintessential 2 Towns fashion, Serious Scrump takes the traditional English ‘scrumpy’ style and gives it a Northwest twist.

Historically, scrumpy ciders are made with a blend of random apples leftover from the harvest (or stolen from orchards in some cases). The resulting cider is usually a strong, dry cider adored for its utilization of otherwise wasted apples.

2 Town’s modern twist takes a similarly eclectic blend of high acid Northwest apples, pressed before freezing the juice. Then, slowly over the course of several days, the intensified ‘ice juice’ is drained out, leaving a frozen slushy of water crystals behind. The resulting high sugar, deliciously rich ice juice provides a boost of apple character and the fuel needed for the English yeast to reach that “Serious” ABV!

Available now through May, this imperial cider is sure to keep you toasty all winter long. Available in 500ml bottles, 1/2 bbl & 1/6 bbl kegs to distributors throughout Oregon, Washington, California, Hawaii, Idaho, Montana, Chicago and parts of Minnesota & Montana.

ABOUT 2 TOWNS CIDERHOUSE:

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Wild Kombucha Announces Release of Icaro Yerba Maté Line

Wild Kombucha Announces Release of Icaro Yerba Maté Line

Wild Kombucha Announces Release of Icaro Yerba Maté Line

Wild Kombucha in Baltimore, Maryland has announced the addition of new Yerba Mate teas to its line of kombucha and other beverages. More details are below.


BALTIMORE— Wild Kombucha, a rapidly growing Baltimore-based brewery, is launching a new product line with two blends in January 2020: Icaro Yerba Mate´ Original and Icaro Yerba Mate´ Hibiscus. These new blends expand their shelf offerings from kombucha into the tea category. Both shelf-stable Icaro Yerba Mate´ beverages will be available for purchase starting in January, with a nationwide rollout scheduled in April 2020.

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